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If you are acquainted with the world of digital marketing, you’ve probably already heard of Clickfunnels at least, the landing page builder that is the pioneer of online sales funnels. In this article of ClickFunnels review, we examine the pros and cons to determine if ClickFunnels is a legitimate commercial marketing software that is worth trying or it is overhyped.
Clickfunnels is a landing page, a sales funnel builder, and a popular all-in-one hosted solution that will help you create highly optimized landing pages and sales funnels. This powerful tool is packed with features and functionality that prove everything you need to promote, sell, and provide for your products and services. But Clickfunnels also has a high price. So, is it worth it?
In this Clickfunnels review, we take a closer look at this solution to find out precisely what Clickfunnels offers and how best to adapt to your online marketing and business activities. We discuss what you can do with Clickfunnels, look at its key features, and analyze how to start using this solution, and create your first sales funnel. So let’s begin.
ClickFunnels Review -What is Clickfunnels? Is It a Scam Or Legit?
What is ClickFunnels, and who created it?
So, what is Clickfunnels, and who created it? ClickFunnels was created and designed in 2014 by Russell Brunson, an internet marketer, and entrepreneur who has changed the way most businesses today view marketing.
More than a landing page software, Clickfunnels is a manufacturer of sales management solutions that makes it easy to list, sell, and deliver your products online. Unlike a site package, Clickfunnels provides the marketing tools that make it easy to customize your projects with the drag-and-drop builder without coding! This means that you do not have to wait for someone to create your site for you. If you can use Facebook, you can use Clickfunnels!
Although sales funnels have existed for a long time, Clickfunnels has created a new movement that makes it easy to create something incredible for all skill levels.
Clickfunnels is packed with excellent features and tools to quickly and easily create beautiful, high-conversion sales funnels. Let’s take an in-depth view of some of his best traits.
Clickfunnels is a complete hosting solution that will host for you all your sales and landing funnels. As part of this service, Clickfunnels takes care of all security and maintenance issues by ensuring that your web pages load quickly and with minimal downtime.
Pre-built Sales Funnels
Clickfunnels is a landing page builder which provides several predefined sales funnels from which you can choose. These have been classified by sectors and according to the purpose for which they were created. For instance, you can select sales to funnel to help you to.
- generate leads
- sell a product
- Create an event
Each sales funnel is accompanied by a video explaining what the funnel is for and an additional description with the best tips for getting the best results with this funnel. You can also create customized sales funnels that individually meet your goals online.
Clickfunnels offers a library of free and premium landing page templates. These landing pages are fully optimized and designed for conversion, ensuring their interaction with your users and helping you accomplish your goals. Clickfunnels is a landing page builder that understands what converts customers and what does not. Therefore, using these templates will give you a significant advantage over your competitors.
Drag and Drop Editor
Sales funnels are straightforward to create with Clickfunnels thanks to the intuitive drag-and-drop editor. Designed to make the design and build process a fun and fluid experience, with the Clickfunnels Editor, you are not required to touch a line of code. Just click on an item on the page to resize or move it on the page. So, even if you do not understand web design, you can quickly produce elegant and professional sales funnels.
Let’s see what other things you can do in the Clickfunnels Editor.
- Content Blocks – Select from a variety of content blocks that can easily be dragged and dropped into your sales funnel. This includes a FAQ section, a pricing table, a timer, a progress bar, and more.
- Media – Select and add videos, images, or sound to your sales funnel. Images can be downloaded, or you can browse an image from the Clickfunnels library or Pixabay, IconFinder or Unsplash, all without leaving the editor. Videos can also be embedded from Wistia, YouTube, and Vimeo.
- Fonts – Choose from Google’s many fonts for your content and titles, change color, size, and more.
- Background – Select background videos, colors, or images for your sales funnels.
- Forms – In the editor, you can add various types of advanced forms to your funnels. This includes an SMS registration form, a survey form, and shipping and billing address forms.
- Pop-ups – Add pop-ups that draw attention to your sales channels, select where and when to display them, or configure them to appear when your visitors leave the page.
- Social Media: Show social share buttons, Facebook comments, or a Facebook subscribe button anywhere in your sales funnels. The style of the buttons can also be changed to match your brand.
- SEO – Include metadata to your funnel, including title, keywords, description, etc., and preview your search engine snippet.
- Custom CSS – For those who rely on coding, you can add your custom CSS styles to your page (it’s not mandatory, but it’s a good extra for those who wish).
As explained above, the Clickfunnels Editor offers many benefits in terms of usability, tools, and features, allowing you to create impressively and highly converting sales funnels.
Clickfunnels is a great solution to increase sales. By promoting your products with a multi-stage sales funnel, you can show your products, generate interest, and earn sales.
With Clickfunnels, you can sell digital and physical products. Clickfunnels also integrates with ShipStation, an online call center that handles packaging and shipping, which takes a lot of time.
Clickfunnels also integrates many payment gateways, including.
So whatever your e-commerce preferences, Clickfunnels will meet your needs.
Backpack Affiliate Program
The Backpack Affiliate Program is another excellent tool offered by Clickfunnels. Backpack allows you to set up an affiliate program to sell your products, both digital and physical, to drive traffic to your site. Here are some benefits of utilizing Backpack to create your affiliate program …
- Create your personalized affiliate plans.
- Different types of affiliates (for example, regular affiliates, super-affiliates, friends and family, etc.).
- A two-tier affiliate program (for example, allowing affiliates to recruit affiliates).
- Manage affiliates and payments.
- Monitor affiliate feedback.
The backpack is offered as part of the Clickfunnels Etison Suite Top Plan (pricing options will be discussed later in this review).
Membership Site Functionality
Clickfunnels membership funnels are designed to allow you to sell access to your membership site or premium content areas. A membership funnel starts with promoting your site, presenting the main content, and explaining why users need to sign up. This channel is then directed to a signup page and access to the content.
Clickfunnels provides fully functional funnels and landing page templates to increase the number of subscriptions to your site. Or, you can also create a custom membership funnel from scratch by making use of a blank template.
With Clickfunnels, you can build webinar funnels to help you grow your brand, sell your products, and market your services.
There are two ways to conduct a webinar with Clickfunnels. First, you can host a live webinar using a service such as GoToWebinar or Zoom. You can use a funnel of Clickfunnels events to customize the registration process and increase attendance.
You can also create a pre-recorded webinar that Clickfunnels can play on-demand, automatically executing the entire webinar process.
Clickfunnel integrates with many popular email autoresponders, including Aweber, MailChimp, Salesforce, Hubspot and more. However, Clickfunnels also offers its marketing automation platform, Actionetics, available in the Etison Suite plan.
Actionetics integrates seamlessly with your sales channels and allows you to keep all your online interactions on the Clickfunnels dashboard. With Actionetics, you can …
- Configure email and smart lists
- Create email campaigns
- Design of action funnels and follow up funnels
- Use Clickbots
- Keep track of customer metrics
As shown above, Actionetics has an impressive feature that makes it easy to connect with your buyers on a personal level.
Analytics and Split Testing
Clickfunnels encourages users to split test funnels to ensure maximum conversions. A / B testing is essential to understand what works and what does not work. Virtually any element of a funnel can be tested in several parts, including …
- Images and Videos
Clickfunnels automatically tracks your funnels by providing up-to-date statistics about the performance of your pages. In the panel, you can access statistics at …
- Page Views
- User Behavior
- Conversion Rates
- Comparisons Between Funnels
- Metrics over Time
Tracking your analytics will help you understand your customers’ reactions and plan changes and improvements for future funnels. Clickfunnels,’ a/b testing skills, are combined with the market’s top landing page designers.
Support and documentation
Clickfunnels offers impressive support to its users in the form of an extensive knowledge base. This knowledge base is very well defined and organized, allowing you to find the necessary documentation quickly.
In addition to the knowledge base, the Clickfunnels Dashboard provides a wealth of help and video descriptions, explanation of tools, sharing best practices, and tips for using the many features of Clickfunnels.
Clickfunnels also promotes a great community, both on the site and Facebook. A community support forum, found in the knowledge base, helps users to log in and discuss any problem, question, or query. The Clickfunnels Facebook page, currently followed by nearly 200,000 people, is also an excellent place for inspiration and interaction among Clickfunnel users.
Clickfunnels has also launched an active YouTube channel filled with informative videos, helping users get the most out of their product. And if you still can not find the help you need in one of these many helpdesks, please send a question to the Clickfunnels Help Team.
Pros and Cons of ClickFunnels
I have good news: ClickFunnels does its job!
ClickFunnels is designed to save time and energy – to do what otherwise requires a great deal of technology and a variety of third-party applications. In this sense, ClickFunnels is a success.
Earn your money
One of the sweet things about ClickFunnels is to make money for the user. They make it easy to create your account, view your content, and receive payments. Also, it is very easy to pick everything up – it will probably take you a few hours to determine the bulk of your needs.
Drag and Drop Builder
Some features are very useful here. I like the ease with which it is possible to duplicate pages and the fact that I can save templates for later use. The page builder is a vital resource, and they did it well. Once you get used to it, it’s easy to create a drag and drop.
A / B test
The integrated A / B test is also excellent. All you are required to do is duplicate a page, make your modifications, and choose the amount of traffic you want to see in versions A or B.
Wide choice of integrations
I think ClickFunnels handles API integrations very well. Email autoresponders and payment processors are not a big problem – they work reliably and are easy to manage.
You will also find a useful WordPress plugin allowing you to add ClickFunnels pages to your WordPress site. This will save you more time and is much less complicated than working between ClickFunnels and WordPress without plug-ins. The Clickfunnels WordPress plugin also has a strong 4.4-star rating in the WordPress plugins repository, with more than 20,000 active installs.
All in one
Overall, it’s great to be centralized: I can create my landing pages, create forms and orders, and trigger e-mail on a single platform.
This will save you some cash, energy, and time, as well as resources for developers, CSS, hosting configurations, and more.
You can be sure that the lower-level account is a good investment – what you have access to with the startup plan is pretty decent. If you have over 20,000 visitors and need more than 100 pages, the full suite may not be too much to ask.
ClickFunnels is not perfect, but it is very good at picking the right tools and making them accessible. This undoubtedly prevents most users from having a headache if they tried to manage their funnels differently.
I have bad news: although ClickFunnels is generally dominant, there are still some things that need to be improved.
A small disadvantage is a price. There are only two pricing options: $ 97 per month or $ 297 per month. All in all, this is not a significant disadvantage, but an extra investment in your business and, as I said earlier, you get an excellent package.
Dull customer service
Also, customer support is questionable. In my experience, they are great with basic questions, but if you ask them for more complicated things, especially more advanced features, they will not be very useful.
Software too reliant on Founder and Cult-like user base
This is not an objective product review, but I think this is a minor marketing issue that deserves to be mentioned in this article on ClickFunnels.
If you are sucked into one of their funnels, it’s hard to escape the hype surrounding it. They have excellent marketing for sure. However, from the user experience, this can be invasive. Once you have registered for the software, you can try to analyze the physical features of the software and integrate it into your workflow. Otherwise, you will be lost and forced to learn Russell Brunson’s marketing methods.
This means that you will buy online courses, books, attend seminars, and be sucked into ClickFunnels culture. Their Facebook group has more than 100,000 members, and most of the publications consist of people who boast of the money they earn and the presentation of their sports cars. While these figures are real, users seem to be more concerned about making quick money than creating great products and services. ClickFunnels has helped people accomplish great things, but it has also contributed to the proliferation of rich and fast programs, online courses, a saturation of coaches and experts, and other Internet spam content.
We all know that the founder is a marketing wizard, but a large part of the product is related to his brand and his philosophy. While I appreciate the creator of the landing page, everything around it looks like an extension of the Brunson platform.
It is sometimes hard not to think that ClickFunnels spends more promotional resources than necessary, especially when certain aspects of the product (for example, customer service) may still require work.
It’s not in ClickFunnels, but more in the community. Although you can mainly customize ClickFunnels, many people use similar designs. Given the popularity of ClickFunnels, this has resulted in many appearances in ClickFunnels. Diversity is important.
Software Outages and Bugs
ClickFunnels sometimes slow down, or errors may occur. Although this does not happen often, you can not do anything except waiting. If you invest a lot in advertising or if you generate traffic to your funnels and a ClickFunnels failure shortens your pages by a few hours, you may lose a lot of money.
It’s also hard to know if your pages are working or not unless you’re checking or waiting until your customers are angry. Except for uptime, I am also fixing some flaws in page cloning using the HTML publishing option.
The user experience changes … a lot
The panel frequently changes, the process of creating new pages and routing changes, moving a button, changing pricing options, and so on. – and it looks like ClickFunnels is still fixing the problem.
I like the consistency of my software, especially if it is a commercial solution.
Finally, a criticism that I heard, but I do not personally agree: it is very simple and costly for its simplicity. These criticisms tend to refer to approaches made by the handyman, which can be cheaper and offer more control over the management of specific details. However, for less experienced users who are primarily looking for efficiency and an easy-to-use toolkit, I would not want to dwell on this point too much.
Clickfunnels Pricing – How much does Clickfunnels cost?
Take a look at this Clickfunnels price for a moment. This table above shows the main differences between the plans. ClickFunnels has two pricing models, depending on the features of each plan. The first plan is the basic plan which costs $ 97, and the other is the complete Etison Suite, which costs about $ 297.
Let’s look at the first Clickfunnels pricing plan.
Standard ClickFunnels Plan – $ 97
This plan is excellent: you start at just $ 97 a month. This plan is limited to 20 funnels, 100 pages in total, 20,000 visitors per month, and three custom domains. It’s usually good for most people. It is interesting to note that you can send more than 20,000 people to the pages. We never had a problem sending more than that before!
Etison Suite – $ 297
You get everything that is mentioned above but unlimited. The main difference between the standard package and the Etison package is the number of sales funnels, Backpack (Affiliate Program), Actionetics (email autoresponder), and landing pages allocated each month. The price of this Etison plan is $ 297.
Share funnel plan – $ 19
This is where most beginners stumble and get excited, but don’t be too excited yet. Here is the Clickfunnels funnel plan. This means that someone has created a funnel and decided to share it with you. Although this sounds good in theory, you can only change the funnel they offer. It’s a minimal plan.
We do not suggest that you sign up for this plan unless you know EXACTLY what you want and make sure that the steps will work for you.
Is there a Clickfunnels bonus or coupon?\
There are some ways to get Clickfunnels discount.
What if I told you a way to save $ 47 a month with the Etison package? I’m sure it’s something that might interest you. Well, it’s very simple, all you have to do is buy the Funnel Builder Secrets or Funnel Hacks for 12 months. Although there is a high price to pay in advance, this is the best deal you can get right now for Clickfunnels!
You should take note that there are six months from FBS; however, you will pay more for Clickfunnels and not less. The best deal is the 12-month option. Do not pay the full price for a sales funnel builder again!
How To Use Clickfunnels – Six crucial steps to follow when setting up your first sales funnels
Step 1: Create your funnels
Log in to your ClickFunnels account. Go to the ClickFunnels drop-down menu. Choose to Create Funnel and select Sales Funnel on the left. Click on the green Create Funnel button.
Step 2: Name your funnel
To create a funnel successfully, you must provide a name for references. It is also recommended to add group tags. Group tags help keep your funnels organized.
Step 3: Select your favorite templates
Once you have created your first sales funnel, you must follow all the steps and choose the template of your choice for all pages. Note that you can modify the selected template at any time. However, you will lose all the changes you made.
Step 4: Use the editor to modify the look and content of all your templates.
Once you have chosen your templates, open each page in the editor to edit the content based on your sales and messaging process. Please note that some pages, such as order confirmation and order form pages, are templates that dynamically add content to a particular page, based on the products you add in the next steps.
Step 5: Go to the order form page and start adding your products.
Once you have finished configuring your content, click the Order Form page on the left in the Funnel view. On the Product / Sales tab, click Add Product. Then, name your product, set a price, and choose billing integration.
For subscription-based products, you must sign in to your Stripe account and set up the subscription. For single payments, you can create the product directly in your ClickFunnels.
Step 6: Write a Fulfillment Email
A fulfillment email is sent to customers immediately after the purchase of their products. Make sure you do not delete the “merge tag” because it automatically creates a link to your product on the thank you page.
Development of more sophisticated funnels
With ClickFunnels, you can create any funnel you can imagine. Here are other types of funnels you can create with the software:
- Membership Site Conversion Funnels: Allows you to create membership sites on the platform to generate recurring revenue.
- Online Course Funnels: You can use them to host and sell courses online.
- Webinar Funnels: This can be used to promote and obtain recordings for your webinar.
- Lead capture funnels: they are used to develop your mailing list.
ClickFunnels is very easy to use. The whole platform is well organized and friendly. You do not need any coding skills to build your first landing page. All you have to do is drag different items on the page and change the look and text according to your needs.
Is Clickfunnels Legitimate?
When you have a good idea and want to sell and market online, you can find a quality site with all the options and complete features. You know that you will start investing a lot of your time and money. It is therefore essential to call on a supplier who can handle quality discussions and not lose anything because of mismanagement.
Understanding what is legitimate and what is a scam on the internet can be difficult, and we would not mind if you have doubts. As such, we know that a review of Clickfunnels may not change your mind. Therefore, we recommend that you analyze the statistics.
It’s a company with more than 80,000 members and 2.5 million search results associated with its name, and more than 200,000 “likes” on the official Facebook page with a very active community. In operation since 2014, founder Russell Brunson has invested all his value in the company.
What are some alternatives to click channels?
Although we use and love Clickfunnels, we should still mention some of the Clickfunnels alternatives available. What suits our needs may not be right for you. So check them out instead.
For now, we think Builderall is the biggest competitor of Clickfunnels. Soon, there will be a Builderall 3.0 that will cause an interruption, according to us. It is worth checking if you have a limited budget.
Leadpages are a close competitor of Clickfunnels. Although Leadpages does the same thing as Clickfunnels, we think the feature set is missing. They are better on prices, however.
If you want a more personalized approach, Thrive Themes will be your favorite landing page tool. However, it is a professional level software kit. It’s better to leave that to the builders of professional websites.
Ontraport is an excellent choice for your landing page templates. We think they are incredible. It also deals with business aspects of what Clickfunnels does not do. It’s worth checking if you’re looking at more aspects of designing your website.
Yes, ClickFunnels has some disadvantages: If you need a practical solution to your marketing needs with superior customization skills, you can search for third-party options that can be combined. After all, if you choose ClickFunnels, you risk being unlucky and finding yourself faced with unnecessary customer service representatives or software failures. You can also worry about their promotion.
But what do you know? Overall, I do not think any of them outperform the one who builds the landing pages, let alone other positive things like the learning curve, solid integrations, and the right templates.
Overall, ClickFunnels achieves its main goal of lightening the traffic channel and making higher conversion rates. Even the negative reviews of ClickFunnels recognize that it can be very useful for less exposed entrepreneurs. I’m sure for the vast majority of potential users; the page builder offers enough options. Whether you’re looking for a robust yet straightforward sales solution or a landing page editor, ClickFunnels is a great tool.